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We didn't solve piracy by fighting it. We solved it by making the legal option better than the illegal one.
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I retired at 23 and was miserable. Turns out, having nothing to do is the worst thing that can happen to someone who loves building things.
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The record labels told us to our faces that streaming would never work. Then piracy nearly killed them. Then they came back and said okay, let's talk.
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Spotify Wrapped is the most effective marketing campaign in tech and we didn't even plan it that way. People just love sharing their data when you make it feel personal.
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We've paid over $40 billion to rights holders. If artists aren't getting paid, the question isn't about Spotify — it's about the contracts between artists and their labels.