Palantir

Zoom

Palantir

Palantir's business model is enterprise software — specifically, large multi-year contracts with governments and corporations. Contracts typically start at $1-5 million and can scale to hundreds of millions annually for large government agencies.

The sales process is uniquely intensive. Palantir deploys "forward-deployed engineers" (FDEs) who embed directly with customers for months, configuring the platform for specific use cases.

This hands-on approach is expensive but creates deep integration that makes switching nearly impossible. Once Palantir is embedded in an organization's workflows, it's practically permanent.

Revenue split has shifted over time. Government contracts (US and allied nations) historically dominated, but commercial revenue has been growing faster.

By 2024, commercial revenue approached 45% of total. Annual revenue exceeded $2.8 billion.

The company has been profitable since 2023.

Zoom

Zoom uses a freemium model. Free accounts get unlimited one-on-one meetings and 40-minute group meetings.

Paid plans start at $13.33/month per user for Pro (meetings up to 30 hours), $18.33/month for Business, and custom pricing for Enterprise. Zoom also charges for add-ons — Zoom Phone (cloud phone system), Zoom Rooms (conference room hardware), and Zoom Contact Center.

The free tier is the hook. The 40-minute limit on group calls creates just enough friction to push power users to pay.

And once one person in a company pays, the whole team follows because nobody wants to be the one whose meetings keep getting cut off.

Palantir

Palantir was born from the aftermath of September 11, 2001. Peter Thiel — PayPal co-founder and contrarian investor — realized that the same fraud-detection algorithms PayPal used to catch financial criminals could help intelligence agencies catch terrorists.

The US government had mountains of data but terrible tools for connecting the dots.

Thiel co-founded Palantir in 2003 with Alex Karp (a Stanford law graduate who then took a PhD in social theory at Goethe University in Frankfurt, studying under Jürgen Habermas), Joe Lonsdale (a Stanford student who'd worked at Clarium Capital), Stephen Cohen (an engineer), and Nathan Gettings (a Clarium colleague). They named it after the palantíri in Tolkien's Lord of the Rings — the seeing stones that let you view distant events.

The CIA's venture arm, In-Q-Tel, was the first investor and first customer simultaneously. The initial product, Palantir Gotham, was built specifically for intelligence analysts who needed to find connections across massive, messy datasets — linking phone records, financial transactions, travel data, and classified intelligence into a single coherent picture.

The company operated in extreme secrecy for its first decade, with most employees unable to discuss what they actually built.

Zoom

Eric Yuan grew up in Tai'an, a mining city in Shandong province, China. In the mid-1990s he was in his twenties and inspired by the internet boom happening in America.

He applied for a US visa. He was rejected.

He applied again. Rejected again.

Eight times in total over about two years before he was finally approved in 1997. He moved to Silicon Valley with barely any English and joined WebEx as one of its first engineers.

Yuan spent 14 years at WebEx, eventually becoming VP of Engineering. Cisco acquired WebEx in 2007 for $3.2 billion.

Yuan watched Cisco slowly bloat the product with enterprise features while the core video quality deteriorated. He kept telling Cisco leadership they needed to rebuild the product from scratch.

They kept saying no.

In 2011, Yuan quit and took 40 WebEx engineers with him. He founded Zoom Video Communications with a simple thesis: video meetings should just work.

No downloads. No lag.

No "can you hear me?" No IT department required. He built the product that Cisco refused to build.

Palantir

Palantir's growth strategy for two decades was simple: get inside the US government, prove indispensable, and expand from there. CIA led to NSA.

NSA led to the Army. The Army led to the Air Force.

Each agency saw what the others were doing and wanted it.

The AIP launch in 2023 was the commercial growth inflection point. By integrating large language models into the platform, Palantir made its data analytics accessible to non-technical users.

A supply chain manager could ask questions in plain English and get answers from their data. This dramatically expanded the potential user base within existing customers and attracted new commercial clients.

"Boot camps" became the commercial go-to-market innovation. Palantir runs intensive multi-day workshops where potential customers bring their actual data and problems, and Palantir engineers build working prototypes on the spot.

Companies leave with tangible proof of value, which accelerates the sales cycle dramatically.

Zoom

Zoom grew on one thing: it worked. In a world where every video call started with five minutes of technical issues, Zoom calls just connected.

That reliability was the entire marketing strategy for the first five years.

The freemium model did the rest. Teachers, coaches, therapists, book clubs, and small teams all started on the free tier.

When they hit the 40-minute limit, enough of them converted to paid. And every free meeting was essentially a demo — everyone in the meeting saw how good Zoom was.

Yuan obsessed over simplicity. While competitors like WebEx and GoToMeeting required downloads, plugins, and IT involvement, Zoom worked in the browser with one click.

The learning curve was essentially zero. Your grandmother could figure it out.

That turned out to be extremely important when a pandemic suddenly required your grandmother to figure it out.

Then COVID happened. In March 2020, the world shut down.

Every meeting — work, school, family, doctor, church, happy hour — moved to video. Zoom was already the easiest option.

Daily participants exploded from 10 million to 300 million in four months. The stock went from $70 to $588.

Palantir

The ethical debate follows Palantir everywhere. Privacy advocates have criticized Palantir's work with ICE (Immigration and Customs Enforcement), police departments, and intelligence agencies.

The company has been accused of enabling mass surveillance. Karp has been unapologetic — arguing that democracies need powerful analytical tools and it's better that a company with ethical guidelines builds them than the alternative.

Customer concentration was a historical risk. For years, a handful of massive government contracts drove the majority of revenue.

Losing a single contract could crater a quarter. The push into commercial has diversified the revenue base, but government still represents over 55% of revenue.

Valuation has been the market debate. Palantir trades at astronomical revenue multiples (60-80x revenue at its 2024 peaks), which assumes massive future growth that may or may not materialize.

Bears argue it's the most overvalued stock in tech. Bulls argue that AIP will drive exponential commercial growth.

The debate is loud and ongoing.

Zoom

The post-pandemic hangover has been severe. Zoom's stock peaked at $588 in October 2020 and crashed to under $70 by 2022 — an 88% drop.

The company went from the most exciting tech stock on the planet to a cautionary tale about pandemic valuations. Revenue growth slowed from 300%+ to single digits as people returned to offices and competitors caught up.

Security and "Zoombombing" were early crises. In early 2020, as millions of new users flooded in, trolls discovered they could join open Zoom meetings and share offensive content.

Schools, churches, and AA meetings were disrupted. It turned out Zoom's encryption wasn't truly end-to-end as advertised.

Yuan had to halt all feature development for 90 days and focus exclusively on security fixes. It was a near-death reputational crisis.

Competition from Microsoft Teams and Google Meet intensified. Both companies bundled video calling for free into products that hundreds of millions of people already used.

Microsoft Teams integrated directly into Office 365. Google Meet was built into Gmail.

Zoom had to compete against free products from two of the richest companies on Earth.

Palantir

Palantir Gotham — the original intelligence platform used by government agencies for counterterrorism, military operations, and law enforcement. Integrates and analyzes data from disparate classified and unclassified sources.

Palantir Foundry — the commercial platform that lets corporations build data-driven applications without coding. Used for supply chain optimization, clinical trials, financial modeling, and manufacturing.

Palantir AIP (Artificial Intelligence Platform) — launched in 2023, this layer brings large language models and generative AI into Palantir's existing platforms, letting users query and act on their data using natural language. The product that supercharged the stock price.

Palantir Apollo — a continuous delivery system that manages software deployment across every environment: cloud, on-premise, classified networks, and even air-gapped military systems.

Zoom

Zoom Meetings is the core — video calls that actually work. Zoom Webinars handles large-scale events with up to 50,000 attendees.

Zoom Phone is a full cloud-based phone system replacing traditional office phones. Zoom Rooms turns physical conference rooms into one-click video meeting spaces.

Zoom Contact Center competes with established call center software. Zoom Team Chat is their Slack/Teams competitor.

Zoom Whiteboard is a collaborative digital canvas. Zoom Revenue Accelerator uses AI to analyze sales calls.

And Zoom AI Companion summarizes meetings and drafts messages.

Palantir

In-Q-Tel (the CIA's venture arm) was the first investor and provided both capital and credibility. Peter Thiel's Founders Fund invested from the founding.

The company raised extensively from institutional investors including Tiger Global, Dragoneer, and Sompo Holdings. The September 2020 direct listing on the NYSE (similar to Spotify — no new shares sold) valued the company at approximately $22 billion.

The stock subsequently surged past a $200 billion market cap in early 2025.

Zoom

Sequoia Capital, Emergence Capital, Horizons Ventures (Li Ka-shing), Qualcomm Ventures