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Africa is not a risk — Africa is the opportunity that others are too afraid to see.

africaopportunity— Maroc Entrepreneurs Summit, 2016
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The demand for housing in Africa is not a niche — it is hundreds of millions of families who need a roof.

africahousing— African Real Estate Forum, 2015
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We do not build for the elite. We build for the people who make the country work.

affordable-housingmorocco— Le Matin (Casablanca), 2012
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Speed is the advantage. If you wait until every condition is perfect, someone else builds the houses.

entrepreneurshipexecution— Casablanca Finance City Forum, 2018
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The Casablanca Stock Exchange listing was the proof that Moroccan investors believed in what we were building for Moroccan families.

addohacapital-markets— L'Economiste, 2006