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The only way to beat a competitor is to build something they can't or won't build.
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Las Vegas before me was mob money and cheap buffets. I made it about art, architecture, and experience.
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I put my elbow through a Picasso. Then I sold it for more than I paid. That's a metaphor for something.
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Luxury is not about price. It's about making people feel like the most important person in the room.
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I walk the casino floor every day. If a flower arrangement is wrong, I fix it myself.