Coinbase

Zoom

Coinbase

Coinbase makes money from transaction fees. Every time someone buys or sells crypto on the platform, Coinbase takes a cut — typically around 1.5% for regular users, lower for high-volume traders on its advanced trading tier.

For a company that processes billions in daily volume, that adds up fast. In the 2021 bull run, Coinbase generated $7.8 billion in revenue.

Beyond trading fees, Coinbase earns revenue from staking (users earn yield on their crypto, Coinbase takes a commission), USDC interest (Coinbase co-created the USDC stablecoin with Circle and earns interest on the reserves), custodial services for institutions, and its cloud platform for developers building on-chain apps.

Zoom

Zoom uses a freemium model. Free accounts get unlimited one-on-one meetings and 40-minute group meetings.

Paid plans start at $13.33/month per user for Pro (meetings up to 30 hours), $18.33/month for Business, and custom pricing for Enterprise. Zoom also charges for add-ons — Zoom Phone (cloud phone system), Zoom Rooms (conference room hardware), and Zoom Contact Center.

The free tier is the hook. The 40-minute limit on group calls creates just enough friction to push power users to pay.

And once one person in a company pays, the whole team follows because nobody wants to be the one whose meetings keep getting cut off.

Coinbase

Brian Armstrong was working as a software engineer at Airbnb in 2010 when he read Satoshi Nakamoto's Bitcoin white paper. He became obsessed.

At the time, buying Bitcoin meant navigating sketchy exchanges, wiring money to anonymous accounts, and hoping your coins didn't get stolen. Armstrong thought: this is never going mainstream unless someone makes it dead simple.

In 2012, Armstrong got into Y Combinator and co-founded Coinbase with Fred Ehrsam, a former Goldman Sachs trader. Their pitch was straightforward — be the easiest, safest, most regulated way to buy and sell Bitcoin.

While other crypto exchanges were operating in legal gray areas, Coinbase went out of its way to get money transmitter licenses in every US state. It was slow and expensive, but it meant Coinbase was the one exchange your bank wouldn't block.

The first version was bare-bones. You linked your bank account, bought Bitcoin, and Coinbase held it for you.

That custody model — Coinbase holding your crypto — was controversial with crypto purists who preached "not your keys, not your coins." But for normal people who didn't want to manage private keys, it was exactly what they needed.

Zoom

Eric Yuan grew up in Tai'an, a mining city in Shandong province, China. In the mid-1990s he was in his twenties and inspired by the internet boom happening in America.

He applied for a US visa. He was rejected.

He applied again. Rejected again.

Eight times in total over about two years before he was finally approved in 1997. He moved to Silicon Valley with barely any English and joined WebEx as one of its first engineers.

Yuan spent 14 years at WebEx, eventually becoming VP of Engineering. Cisco acquired WebEx in 2007 for $3.2 billion.

Yuan watched Cisco slowly bloat the product with enterprise features while the core video quality deteriorated. He kept telling Cisco leadership they needed to rebuild the product from scratch.

They kept saying no.

In 2011, Yuan quit and took 40 WebEx engineers with him. He founded Zoom Video Communications with a simple thesis: video meetings should just work.

No downloads. No lag.

No "can you hear me?" No IT department required. He built the product that Cisco refused to build.

Coinbase

Coinbase grew with the Bitcoin price cycle. Every bull run brought a wave of new users who heard about crypto from the news or their friends and Googled "how to buy Bitcoin." Coinbase was almost always the first result.

The company spent heavily on brand advertising including a legendary Super Bowl ad in 2022 that was just a bouncing QR code — it crashed the app from the traffic surge.

The regulatory strategy was the long game. While Binance and FTX grew faster by ignoring regulations, Coinbase spent years and millions getting licensed.

When the regulatory crackdown came, Coinbase was the last exchange standing. Being "the regulated one" went from a competitive disadvantage to the only thing that mattered.

The direct listing in April 2021 was a landmark moment. Coinbase went public via direct listing at a $85 billion valuation — the largest direct listing in history at the time.

It legitimized crypto as an asset class in a way that no Bitcoin price chart ever could.

Zoom

Zoom grew on one thing: it worked. In a world where every video call started with five minutes of technical issues, Zoom calls just connected.

That reliability was the entire marketing strategy for the first five years.

The freemium model did the rest. Teachers, coaches, therapists, book clubs, and small teams all started on the free tier.

When they hit the 40-minute limit, enough of them converted to paid. And every free meeting was essentially a demo — everyone in the meeting saw how good Zoom was.

Yuan obsessed over simplicity. While competitors like WebEx and GoToMeeting required downloads, plugins, and IT involvement, Zoom worked in the browser with one click.

The learning curve was essentially zero. Your grandmother could figure it out.

That turned out to be extremely important when a pandemic suddenly required your grandmother to figure it out.

Then COVID happened. In March 2020, the world shut down.

Every meeting — work, school, family, doctor, church, happy hour — moved to video. Zoom was already the easiest option.

Daily participants exploded from 10 million to 300 million in four months. The stock went from $70 to $588.

Coinbase

The crypto winter of 2022 nearly broke the company. After the collapse of FTX, Luna, and Three Arrows Capital, crypto trading volume fell off a cliff.

Coinbase's revenue dropped from $7.8 billion in 2021 to $3.1 billion in 2022. The stock went from $342 to $35, a 90% decline.

Armstrong laid off 18% of the company in June 2022 and another 20% in January 2023.

The SEC lawsuit was existential. In June 2023, the SEC sued Coinbase alleging that it operated as an unregistered securities exchange.

The lawsuit claimed that at least 13 crypto assets traded on Coinbase were securities. If the SEC won, it could have fundamentally broken Coinbase's business model.

The SEC dropped the case entirely in February 2025, dismissing it with no penalty and no admission that any token was a security.

Revenue concentration is a structural risk. Coinbase's revenue swings wildly with crypto prices and trading volume.

In bull markets, the company prints money. In bear markets, revenue evaporates.

This makes it nearly impossible to plan long-term or maintain consistent growth — Wall Street hates unpredictability.

Zoom

The post-pandemic hangover has been severe. Zoom's stock peaked at $588 in October 2020 and crashed to under $70 by 2022 — an 88% drop.

The company went from the most exciting tech stock on the planet to a cautionary tale about pandemic valuations. Revenue growth slowed from 300%+ to single digits as people returned to offices and competitors caught up.

Security and "Zoombombing" were early crises. In early 2020, as millions of new users flooded in, trolls discovered they could join open Zoom meetings and share offensive content.

Schools, churches, and AA meetings were disrupted. It turned out Zoom's encryption wasn't truly end-to-end as advertised.

Yuan had to halt all feature development for 90 days and focus exclusively on security fixes. It was a near-death reputational crisis.

Competition from Microsoft Teams and Google Meet intensified. Both companies bundled video calling for free into products that hundreds of millions of people already used.

Microsoft Teams integrated directly into Office 365. Google Meet was built into Gmail.

Zoom had to compete against free products from two of the richest companies on Earth.

Coinbase

Coinbase is the consumer trading platform — buy, sell, and hold 250+ cryptocurrencies. Coinbase Advanced Trade (formerly Coinbase Pro) is the lower-fee, more sophisticated trading interface.

Coinbase Wallet is a self-custody wallet where users control their own keys. Coinbase Prime is the institutional platform for hedge funds, family offices, and corporations.

Base is Coinbase's own Layer 2 blockchain built on Ethereum, designed for cheap, fast transactions. USDC is the stablecoin Coinbase co-created with Circle — pegged 1:1 to the US dollar with over $30 billion in circulation.

Coinbase Commerce lets businesses accept crypto payments.

Zoom

Zoom Meetings is the core — video calls that actually work. Zoom Webinars handles large-scale events with up to 50,000 attendees.

Zoom Phone is a full cloud-based phone system replacing traditional office phones. Zoom Rooms turns physical conference rooms into one-click video meeting spaces.

Zoom Contact Center competes with established call center software. Zoom Team Chat is their Slack/Teams competitor.

Zoom Whiteboard is a collaborative digital canvas. Zoom Revenue Accelerator uses AI to analyze sales calls.

And Zoom AI Companion summarizes meetings and drafts messages.

Coinbase

Y Combinator, Andreessen Horowitz, Union Square Ventures, Tiger Global, Ribbit Capital, IVP

Zoom

Sequoia Capital, Emergence Capital, Horizons Ventures (Li Ka-shing), Qualcomm Ventures