We were one of the first to turn GPT-3 into a product. Then OpenAI released ChatGPT and did it for free. Welcome to AI.
Fifteen million users signed up. Then we had to explain why they should pay us when ChatGPT exists. That is the hardest pivot in AI.
Every AI wrapper company has the same existential question: what happens when the foundation model company gives your product away free?
We pivoted from consumer to enterprise. The consumer AI writing market is dead. Enterprise AI workflows are alive.
The future of AI copywriting is not writing copy. It is automating entire go-to-market workflows. That is where the value is.
Tiger Global and Sequoia invested in us. Then ChatGPT launched. The best VCs in the world could not predict OpenAI's roadmap.