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We've been trying to disrupt the 6% commission for 20 years. The NAR settlement might finally do it.
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iBuying was our most expensive lesson. Buying houses is not a tech business — it's a capital business.
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1% listing fee, salaried agents, better technology. We offer a better deal. The math is simple.
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The real estate industry has resisted change for 100 years. We're not going anywhere.
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Every dollar of commission that an agent charges a seller is a dollar that doesn't go into their home equity.