“
Football needs a new model. The current system cannot sustain itself financially for the clubs that bear the highest costs and generate the most value.
“
Cristiano Ronaldo is the best player in the world. Bringing him to Juventus is a statement of who we are and where we want to go.
“
We are not just a football club. We are a global entertainment brand that happens to play football.
“
I remain convinced that the Super League project is the right one for the future of European football.