DR. DRE

I knew headphones could be a fashion accessory, not just an audio device. Nobody else saw that.

The best product in the world means nothing if nobody knows it exists. Distribution is everything.

Culture determines commerce. If you can make something cool, the specs are secondary.

I spent my whole life making music. Beats was just making music louder.

Perfection takes time. I spent years on albums that other people would have released in months.

Three billion dollars for headphones. Not bad for a kid from Compton.