Most people spend more time researching a sneaker purchase than a stock purchase. The sneaker loses value. The stock can make you wealthy.
Generational wealth does not get built in one generation by accident. It gets built intentionally, one investment at a time.
The wealth gap is real. The stock market is one of the few tools available to close it at the individual level. You have to use it.
Apple is not a tech company. It is a luxury goods company that makes technology. Understanding that distinction changes how you value it.
I go into barbershops and talk about the stock market. That is where the conversation needs to happen — not in boardrooms.
The best stocks to own are the companies you already use every day. If you use the product and love it, look at the business behind it.