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The safest car on the road is the one with nobody inside. You can't injure a passenger if there is no passenger.

autonomous-vehiclesinnovation— Dave Ferguson, Nuro co-founder, TED Talk 2020
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We left Google because we realized the fastest path to autonomous driving wasn't the one with people in the car.

originstartups— Jiajun Zhu, Nuro co-founder, interview 2019
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Our vehicle weighs 1,200 pounds and goes 25 miles per hour. If something goes wrong, you get a dented fender, not a funeral.

designengineering— Dave Ferguson on Nuro's safety advantage, 2021
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The last mile is the most expensive mile in logistics. Robots don't need tips, don't call in sick, and don't double-park.

automationbusiness— Nuro company presentation, 2022
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People wave at our vehicles. Kids chase them down the street. That's how you know autonomous delivery is going to work — it makes people smile, not scared.

acceptanceculture— Dave Ferguson on public reception, 2023
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We're not competing with DoorDash or Instacart. We're their future delivery infrastructure. We replace the driver, not the app.

businesspartnerships— Nuro partnership strategy, 2022