Blockbuster had every advantage — stores, customers, brand recognition. They had everything except the willingness to kill their own business model. That is why they died.

If you are not making enough mistakes, you are not taking enough risks.

We released an entire season at once because that is how people want to watch. The industry said we were crazy. Binge-watching became a verb.

Qwikster was the worst idea I ever had. The stock dropped 75%. But I learned more from that failure than from a decade of success.

We spend $17 billion a year on content. People say that is reckless. I say that is how you build a moat that nobody can cross.

Our competition is not HBO or Disney. Our competition is sleep. And we are winning.