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People say you can't compete with Google. People said you couldn't compete with Yahoo either.
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Google offered us $500 million in 2009. I said no. People thought I was crazy. But I believed Yelp could be worth more on its own — and it was, until Google decided to build their own version and embed it in every search.
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People ask why Yelp still exists when Google Maps has reviews. The answer is trust. Yelp reviews are detailed, opinionated, and written by people who care. Google reviews are '5 stars, nice place.' That's not useful.