INDEPENDENCE

F.U. money is not about buying Ferraris. It is about having the freedom to say no.

Financial independence isn't about being rich. It's about having enough that no person, no job, and no situation has power over you.

The ability to do what you want, when you want, for as long as you want, is the highest dividend money pays.

We bootstrapped from Columbus, Ohio to $100 million in revenue without a single dollar of Silicon Valley money. Not bad for a company that VCs said was too simple to fund.