WILLY WOO

Born in New Zealand. Background in tech startups and physics.

Was running technology companies before getting into Bitcoin around 2013.

Started studying Bitcoin's blockchain data around 2016-2017. He realized that unlike stocks, Bitcoin's blockchain is a public ledger — you can see every transaction, every wallet, every movement of coins in real time.

Nobody was using this data systematically for market analysis.

Woo developed several pioneering on-chain metrics. The NVT Ratio (Network Value to Transactions) became known as "Bitcoin's PE ratio" — a way to value the network based on actual usage.

The difficulty ribbon compression model helped identify Bitcoin bottoms. His accumulation/distribution analysis tracked whether large holders were buying or selling.

He built a following of hundreds of thousands through his research published on Twitter and his newsletter. He became one of the most respected analysts in the crypto space — not because he's a maximalist cheerleader, but because he uses actual data.

In recent years, Woo has consulted for institutional investors and contributed to various Bitcoin research platforms. He remains independent — no fund, no exchange affiliation, just research.

Woo is an independent researcher and analyst, not a fund manager. He created on-chain analytics as a field.

His specific creations include the NVT Ratio, difficulty ribbon, and various accumulation models. He publishes through his newsletter and social media.

He's also done advisory work for institutional investors entering the Bitcoin space.

Data-driven, on-chain analysis. Woo doesn't trade on feelings or narratives.

He looks at what the blockchain data is actually telling him — are large holders accumulating or distributing? Is network activity growing?

Are miners selling? His approach treats Bitcoin as a measurable network, not a speculative asset.

The data tells him when Bitcoin is cheap, when it's expensive, and when something is about to change.

Calling the 2018-2019 Bitcoin bottom using on-chain data. While most analysts were predicting further crashes, Woo's accumulation metrics showed that long-term holders were buying aggressively.

Bitcoin bottomed around $3,200 in December 2018 and subsequently rallied to $69,000 by November 2021. His on-chain data saw the bottom when price charts said otherwise.

Being too early on some cycle calls. On-chain data can show accumulation happening, but it doesn't tell you exactly when price will follow.

Woo has been early on several calls where the data was correct but the market took months longer to respond than expected. In crypto, being early and being wrong can feel identical.

Measure, don't predict. Woo's philosophy is that you can't predict the future, but you can measure the present with extraordinary precision.

The blockchain gives you real-time data on what millions of participants are actually doing. Use that data to make informed decisions, not predictions.

Lives in New Zealand. Very private about personal life.

Known entirely through his online research presence. He's part of the Bitcoin research community rather than the crypto influencer world.

Background in physics and technology. Studied in New Zealand.

His analytical approach comes from a scientific rather than financial background, which is actually an advantage in the chaotic crypto market.

As an Amazon Associate, Netfigo earns from qualifying purchases. Book links above may be affiliate links.