AKIO TOYODA

The enemy is carbon, not internal combustion engines.

The EV-only future is wrong. The world needs hybrids, hydrogen, and batteries — all of them.

Ford lost $4.7 billion on EVs last year. Toyota made record profits on hybrids. The market is the judge.

I race under a pseudonym because I want to experience cars the way customers do — with emotion.

My grandfather founded Toyota. My job is to make sure it's here for another 100 years.

Listen to customers and markets, not to Silicon Valley consensus.