Advertising at the moment of purchase intent is the most valuable real estate in marketing. We own that moment for groceries.
Pinterest is the only place on the internet where the ads are actually the content people came for. Nobody goes to Pinterest to avoid seeing products.
Scale wins in advertising. Bigger gets better rates, attracts bigger clients, and invests more in tech.
Instacart is not a delivery company. It is an advertising platform that happens to deliver groceries. That distinction is worth billions.
We spend more on Google than almost any company on Earth. When your biggest expense is your biggest competitor's ad platform, you think about that a lot.
Economic inclusion is the civil rights issue of our time. When Black-owned media companies are excluded from advertising budgets, it is not a business decision. It is discrimination.
For successful living. We always meant it as a provocation. But people heard it as an aspiration. That is exactly what good advertising does.
There will be a reconfiguration of our industry. It can't stay as it is.