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Every small business owner either loves Yelp or wants to burn it to the ground. There's no middle ground. That kind of emotional reaction means we actually matter.
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I told a conference that we tracked where users drove after the movie. The privacy backlash was immediate. I misspoke. But at that point, we were making a new mistake every week.
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We charge a subscription for insights. People were furious at first. But the hardware is the sensor. The software is the product. Without the subscription, we'd just be selling a dumb ring.
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They fired me over alleged financial irregularities. I deny every accusation. But the company is dead now and the truth is somewhere in between what anyone is saying publicly.